School’s Out for the Summer: Chartwell’s Beach Party

Sébastien Chartier, General Manager of Chartwell L’Unique had an idea last year. “Initially, I wanted to organize a beach party for our residents to enjoy the sun and relax for an afternoon,” he says. Fast forward two years later, and the initial 2016 Beach Party where 200 or so residents from Chartwell homes in the Laurentians first gathered and its surroundings has now become Chartwell’s largest seniors’ gathering in all of Quebec.

On July 5th, 2017, more than 500 residents across 18 Chartwell Quebec and Eastern Ontario homes attended a beach party at the largest outdoor club in North America, the Beachclub, in Pointe-Calumet, Quebec. From Chartwell Le Duplessis in Trois-Rivières, Quebec, to Chartwell Château Cornwall, in Cornwall, Ontario, residents danced in the sand to the sound of the DJ’s playlist featuring Chuck Berry, the Village People and many more summertime hits. A live band then took centre stage and got the crowd moving with some traditional Jamaican reggae music. While some had a blast in the pool, others made the most of island living for a few hours by sunbathing in between breaks for refreshments and a traditional BBQ lunch by the poolside.

Beach 3On the short morning bus ride from the home to the Beachclub, Chartwell L’Unique residents in Saint-Eustache were excited to embark on their adventure. The laughter and fun was reminiscent of a summer road trip, complete with sing-alongs and anticipation for the day to come. “We organize a lot of events throughout the year, but a day at the beach is unique for our residents. It appeals to that sense of freedom we feel when we’re on vacation, since it’s not often we get to spend a day at the beach when living in the city,” explains Sébastien.

 “I’m loving this experience! Dancing, swimming and soaking up the sun. It’s great to participate in this kind of activity, especially in the summer!”
Micheline Brière, Chartwell Le Duplessis resident 

The experience is sure to be repeated next year with perhaps even more participants. “We often tend to think that seniors are mainly interested in traditional activities that we associate with that age group. This could not be further from the truth. While we have a high participation rate for activities closer to our home or in the community, we see an immediate response from our residents and their loved ones when we announce an event like the Chartwell Beach Party!” exclaims Sébastien.

Beach 2